Calculate how many units you need to sell to cover all costs and start making profit. Essential for pricing and business planning.
The number of units you must sell to cover all costs.
The total sales revenue needed to break even.
How much each unit contributes to covering fixed costs and profit.
Scenario: You run an online store selling handmade candles.
Step 1: Calculate Contribution Margin
$25 - $10 = $15 per candle
Step 2: Calculate Break-Even Units
$5,000 / $15 = 333.33 ≈ 334 candles
Step 3: Calculate Break-Even Revenue
334 candles × $25 = $8,350
Result: You need to sell 334 candles per month (about 11 per day) to break even. Any sales beyond that are profit!
Negotiate rent, switch to cheaper software, or outsource instead of hiring full-time.
Negotiate with suppliers, buy in bulk, optimize shipping, or find cheaper materials.
Test higher prices, add premium options, or bundle products for higher average order value.
Improve marketing, expand to new channels, or offer promotions to drive more sales.
The break-even point is when your total revenue equals total costs, meaning you're not making a profit or loss. It's the minimum sales needed to cover all expenses.
Fixed costs stay the same regardless of sales (rent, salaries). Variable costs change with each sale (materials, shipping). Understanding this distinction is crucial for accurate break-even analysis.
Generally yes, but context matters. A lower break-even point means less risk and faster profitability. However, some businesses intentionally have higher fixed costs (better equipment, more staff) to scale faster once they're profitable.
Recalculate whenever costs or prices change significantly. For most businesses, quarterly reviews are sufficient, but monthly is better for fast-growing or volatile businesses.
Finxa OS automatically tracks your costs, revenue, and break-even point in real-time. No more manual calculations.
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